The Internet Marketing Process

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The Internet Marketing ProcessLots of new marketers over complicate “the internet marketing process” but there really is no need. In this post I want to run through the tools you need and the strategies that need to be used to build a successful business on the internet.

There are three main tools your need in place to build on the foundations to your online business in the internet marketing process.



  1. Blog
  2. Lead Capture Page
  3. Auto-responder

The Internet Marketing Process Video Training


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The Internet Marketing Process


Why you need a blog?

A blog is a shortened name for a web log this may be used as your online real estate and your virtual home. A blog is where you can enter your thoughts, emotions and your personality. This is where you get people to know, like and trust you.

You can also optimize your blog posts to help get it in the search engines to help you create more targeted visitors to your content and into you business. Blogging is a very powerful way to market your business as long as it is done properly by using attraction marketing and building relationships. Just be yourself and you will attract the right people to you and your business.

Why you need a lead capture page?

Having a lead capture page is a very important part of the internet marketing process as you really need to be capturing peoples email addresses to market to these people over and over again. If you haven’t heard by now the money is in the list.

But there is more to building a list than meets the eye, it is about building relationships with your list and nurturing them to purchase products from you or join you in your business.

Imagine sending your potential prospects directly to your company sales video without capturing their email address first. You will lose them forever if they weren’t interested at first sight, whereas if you collected their email address then build a relationship with them to build trust then get them to watch the sales video again, they would be more enticed to join you or purchase from you.

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The third most important tool in the internet marketing process is to own an autoresponder. An autoresponder is a software or platform that collects and stores email addresses that allows you to send out bulk emails to all of your subscribers and also to set up an automated follow up sequence to stay in contact with your subscribers without physically having to send out emails one by one.

With all of the internet marketing process tools in place you are now ready to market and drive traffic to your offer.

I have training in place where I show you how to get highly targeted traffic, leads and sales into your business and you can grab that free training here.


Paul Evans





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Paul Evans




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