Why Promote Your Business On Youtube

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why promote your business on youtubeOne critical reason you should promote and market your business on YouTube is, it’s free and we all love free right?

YouTube is the third most visited website in the world after Google and Facebook and the second biggest search engine in the world after Google. More and more people are turning to YouTube to find out answers to their problems.

More people in the world would rather watch a video than read an article. I have always favoured watching video over reading content when I want to find out the answer to something as I am more of a visual person.

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If you are like me and don’t like reading content then you can watch this video on why promote your business on YouTube.

I show you how important it is to promote your business on YouTube and where you will show up in the search results.

Why Promote Your Business On YouTube Video Message

 

Here are some statistics I took from YouTube:

Statistics

Product

  • YouTube has more than 1 billion users
  • Every day, people watch hundreds of millions of hours on YouTube and generate billions of views
  • The number of hours people are watching on YouTube each month is up 50% year on year
  • 300 hours of video are uploaded to YouTube every minute
  • ~60% of a creator’s views come from outside their home country
  • YouTube is localised in 75 countries and available in 61 languages
  • Half of YouTube views are on mobile devices
  • Mobile revenue on YouTube is up over 100% y/y

Advertising

  • More than a million advertisers are using Google ad platforms; the majority of these advertisers are small businesses
  • 85% of our TrueView in-stream ads are skippable
  • Google Preferred has been a huge success – we’ve secured upfront commitments from many of the top agencies, including OMG, Digitas, IPG, Carat and SMG, and sold out the majority of our product offering
  • Top YouTube creators were found to be more popular than mainstream celebrities among US teenagers (Variety)

Investing in Our Creators

  • Partner revenue is up over 50% from 2013 to 2014 (10/10/14)
  • We’ve been investing in our creators:
    • Opened YouTube Spaces in Los Angeles, Tokyo, London, New York and Sao Paulo, so far bringing in 60k+ people who’ve created over 6,500 videos that have generated more than 50 million hours of watch time, the equivalent of more than 5,700 years
    • Launched multimedia promotional campaigns highlighting top creators on YouTube in 7 countries around the world, increasing awareness for those featured by up to 4x
    • Of the 100+ channels we funded in 2011, 86 are in the top 1% of all YouTube channels, 25 have 1+ million subscribers and collectively they’re getting over 3/4 billion views a month
  • More than a million channels in dozens of countries are earning revenue from the YouTube Partner Programme, and thousands of channels are making six figures per year
  • We’ve invested tens of millions of dollars into Content ID, our copyright management system. The result is that, since 2007, we’ve paid out over $1 billion to partners who have chosen to monetise their claims using Content ID.

Go and check these statistics out yourself here

So you know the reasons why promote your business on YouTube but you don’t want to get in front of the camera, then create power point presentations or screen casts like I did in the video above.

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Marketers have made it even easier now by creating animation video creators and drawing board creators where you can create your own videos with voice over or back ground music.

But if you are serious about creating wealth on the internet I would highly recommend branding yourself as people join people and not business opportunities.

Check out my free training and I will show you how to brand yourself and build an empire online.

Click here to learn how to build a successful business online using free methods of marketing

Paul Evans

 

 

 

 

Related post: Instant page one of YouTube Secrets Training

Paul Evans

 

 

 

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